Trioka did a promotional campaign for TVS Phoenix in and around Coimbatore from 7th October to 16th November. This included two demo vans advertising the new Phoenix and kiosks from where test rides of the bike was conducted. Every day three teams which included a team leader from Trioka & the TVS dealers representative conducted activities in the three different locations. In most of the locations the activity was conducted for two days. Over 1500 people took test rides.
